Client: The Rave Eagles Club
(Personal Project)
The Rave Eagles Club is a historic music venue in Milwaukee, WI. For this project, I wanted to refresh the brand identity of an existing organization. I focused on refining and modernizing the Rave Eagles Club’s visual identity while preserving its iconic character and legacy.
Digital FormatS
PYSICAL FormatS
BRAND POSITIONING
Research on the brand’s current marketing, target audience, competitors, and differentiation while aligning The Rave’s mission with my refresh.